CEO Henry Juszkiewicz Reacts to Calls for Gibson to Make Their Guitars Cheaper: 'The

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CEO Henry Juszkiewicz Reacts to Calls for Gibson to Make Their Guitars Cheaper: 'The Heritage of Gibson Is Not an ... Ultimate-Guitar.Com "There are many others that are more in line with the traditional [guitar-making] culture, such as the quality of the wood you use and the type of wood and the hand-processing in the factory and lacquer finishes. All of those are very expensive things ...

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