One factor on EBAY auctions that's important is that not everyone has the time to put into waiting through an auction and watching it. That's why you either follow Newc's advice and bid what you think it's worth, or, from the seller's point of view, you skip the reserve, start the bidding maybe a little below a price you'd accept. This way, everyone knows that if they invest their time in watching the auction, someone is going to get it at the end. In other words, it adds an element of play to the auction.
Believe me, I got so wrapped up in one guitar once that I got into a bidding war at the last minute and I luckily lost because I was way over my head. There are a lot of undisciplined bidders out there, like myself. Essentially, I'm saying some of the highest sales you make are often off of dunderheads like me who get sucked into an auction, and because of the sheer time spent (I don't have a lot of time for EBAY) feel like they can't invest the same amount of time some other week for a similar guitar, so they bid your auction up.
That's my thinking anyway.
Believe me, I got so wrapped up in one guitar once that I got into a bidding war at the last minute and I luckily lost because I was way over my head. There are a lot of undisciplined bidders out there, like myself. Essentially, I'm saying some of the highest sales you make are often off of dunderheads like me who get sucked into an auction, and because of the sheer time spent (I don't have a lot of time for EBAY) feel like they can't invest the same amount of time some other week for a similar guitar, so they bid your auction up.
That's my thinking anyway.
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